SEO that gets small businesses found on Google
Search engine optimisation still does the heavy lifting for most small businesses. When someone types a problem into Google and your page is the answer, you get a customer who was already looking. That’s what good SEO buys you: qualified traffic, on repeat, without paying for every click.
I’m Marcus Taylor, and SEO is where I’ve spent most of my career. I’ll audit your site, find what’s holding your rankings back, and build a plan you can actually follow.
What is SEO?
SEO, or search engine optimisation, is the work of getting your website to rank higher in Google’s unpaid results. It covers three areas: technical health (so Google can crawl and understand your site), content (so you answer what people search for), and authority (so Google trusts you enough to rank you).
Why SEO still matters in the age of AI
AI search is changing things, but reports of SEO’s death are wide of the mark. Google still handles billions of searches a day, and AI tools like ChatGPT and Google’s AI Overviews often pull from the same well-ranked, well-structured pages that traditional SEO produces.
Put simply: the work that gets you ranking on Google is the same work that gets you referenced by AI. Skip SEO and you’re not just missing search traffic — you’re missing the foundation that GEO builds on. If you’re thinking about AI visibility, my GEO service is the natural next step.
What’s included in my SEO service
Technical SEO audit
First, I find out what’s actually wrong. Slow pages, broken links, indexing problems, messy site structure, mobile issues — the things quietly capping your rankings. You get a clear list of what to fix and why it matters, in order of impact.
Keyword and search intent research
Ranking for the wrong terms is a waste of effort. I work out what your customers actually type, what they’re trying to do when they type it, and which terms are worth chasing. Some keywords look tempting but never convert. I’ll steer you toward the ones that pay.
On-page optimisation
Once we know the targets, I make sure each page earns its ranking: titles, headings, internal links, and content that answers the question better than the pages above you. This is where a well-built site starts to climb.
Content strategy
Google rewards sites that genuinely help people. I’ll map out the content worth writing — the guides, comparisons, and answers your customers are searching for — so you’re publishing with a plan, not guessing. Good content also feeds your UX and GEO, so it works three ways at once.
Authority and links
Rankings need trust, and trust comes partly from other credible sites referencing yours. I’ll advise on earning links the right way: digital PR, guest articles, and genuinely useful content people want to cite. No buying links, no dodgy schemes that get you penalised.
How long does SEO take to work?
Honestly? Months, not weeks. Technical fixes can lift things quickly, but content and authority compound over time. Most businesses see meaningful movement in three to six months, with the bigger gains landing later. Anyone promising page one in a fortnight is either lucky or lying.
The upside is that SEO keeps paying. Unlike ads, the traffic doesn’t stop when the budget does. A page that ranks well can bring in customers for years.
Who this is for
My SEO service suits SMEs and sole traders across the UK who want more of the right people finding them on Google. You might be starting from scratch, or you might have a site that used to perform and has quietly slipped. Either way, I’ll tell you what’s realistic before we start.
Frequently asked questions
How much does SEO cost?
It depends on the scope. A one-off technical audit is a fixed price; ongoing SEO is a monthly arrangement based on how much work your goals need. I’ll quote a clear scope so you know exactly what you’re paying for.
Can you guarantee I’ll rank number one?
No, and be wary of anyone who does. Google’s rankings depend on your competition, your site, and factors no one controls. What I can promise is honest work on the things that genuinely move rankings, and clear reporting on what changes.
Do I need SEO if I already run Google Ads?
They do different jobs. Ads buy instant visibility but stop the moment you stop paying. SEO builds traffic that lasts. Most businesses benefit from both, but SEO is the long-term asset.
What’s the difference between SEO and GEO?
SEO gets you ranking in traditional search results. GEO gets you cited by AI tools like ChatGPT and Perplexity. They overlap heavily, and good SEO makes GEO far easier. You can read more on my GEO page.
Will I need to redesign my website?
Usually not. Most SEO gains come from fixing and improving what you already have. If your site has deeper structural or usability problems, that’s a UX conversation, and I’ll flag it rather than quietly rebuilding everything.
Let’s have a chat
Want to know what’s holding your rankings back? Book a chat and I’ll give you a straight assessment — no commitment, no hard sell.
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